The Wenshan area is an important tea-producing region in Taiwan. Tea cultivation was introduced during the Qing Dynasty by immigrants from Anxi, Fujian, who brought "Shuangzhong Faith" (Bao Yi Zun Wang and Bao Yi Da Fu), becoming a significant force uniting local residents. Later, other religions followed, enriching Wenshan's cultural and religious resources. To deepen the connection between NCCU and local communities, the university established a Religious Studies Institute and engaged in cultural and religious services to fulfill social responsibilities.

Initially, the project surveyed Wenshan's cultural and religious assets, involving students in interviews with local elders to document rituals and daily life. This effort includes creating a digital map of traditional religions. The mid- to long-term goals aim to integrate local cultural knowledge into in-depth tourism and international promotion, advancing the local cultural and religious industry.

Addressing trends in AI, big data, and intelligent services, NCCU plans to collaborate with the real estate industry. By utilizing web mining and semantic analysis, the project will integrate industry research, open government data, and social media to optimize real estate brand reputation and feedback analysis. Combining economic forecasting and national real estate market data, we aim to construct demand models for rental, new, and resale properties, providing insights for industry operations and government policies.

Additionally, the project plans to host AI and big data competitions, encouraging students to form entrepreneurial teams. Using real estate information as a foundation, these teams can explore research topics, propose industry strategies, or develop entrepreneurial ideas. NCCU will further connect winning teams with international companies for employment or internships, strengthening academia-industry collaboration.